TA CHUNG DESIGN

Taiwanese pavilion 'Swingphony' at the 2021 London Design Biennale

Taipei-based experience design studio Bito’s ‘Swingphony’ is a symphony of metronomes produced for the Taiwanese pavilion at the 2021 London Design Biennale.

Ta Chung Liu was commissioned to create the metronome for the exhibit, drawing on the form of praying hands and wielding a stick of incense in place of the pendulum. All four elements were then synchronized to produce a symphony, which resonates with a sense of mindfulness and serenity.

Golden Pin Design Award is coming up to its 37th year. It has seen entries from 50 countries in Asia, Europe, America and Australasia, with nearly 120,000 top designers.

The concept of the year: Convergence, of water streams. We tried to represent the modern Asian design in the word“convergence”. We are not only standing at the cross point of cultures but also facing the congregation of innovations. The key visual accumulates to be the trophy, suggesting that Taiwan is at the cross point between Western and Asian culture, showing that the award gathered the top designs in Asia.

BLUETOOTH. VINYL BLACK. EARBUDS.

ALTO is a pair of smart earbuds which designed for Canada company EARBIT inc.. The aim of this project is to achieve the true freedom listening experience. The project started with this challenge demand that gets huge support from the Kickstarter community.

This series of products includes a pair of smart earbuds and a charging station kit. We created the listening experience that recalls the feeling of playing your own music.

" The vinyl touch sensation will maximize your listening experience. "

E A R B U D S .

The Vinyl black earbud series is inspired by the Vinyl disc which represents the classic music disc. The music of Vinyl is coming from the bump texture on itself when the player gently touches on the surface, it will start playing music.

A C T I V E & S L E E P

M O D E

Alto features a connection point which attaches the two earbuds together by a magnet. When attached, the earbuds will go into sleep mode. When detached, the earbuds go into active mode, simply put them in your ear and they’re ready to use

C H A R G I N G

S T A T I O N -

The charging station is very minimized, the idea of this shape is to create a sculpture on the table which can be a charging station for your earbuds and the stylish decoration for your desk.

" We are the music makers, and we are the dreamers of dreams."

B R A N D -

I D E N T I T Y

The ALTO project is not just an industrial design project, but also a project that re-shapes the image of this start-up company. We redefine the idea of this company from product driven to business strategy driven. This new brand identity including all the visual elements, packages, business card, website and new perspective of company.